Social Media Marketing for Small Business Entrepreneurs

Are you a Twitter Quitter? Four Common Mistakes Made by Twitter Newbies

60% of new users leave Twitter within the first month. This is no big surprise, because Twitter doesn’t make sense at first: it’s hard to understand the point. A lot of folks think everyone is posting inane comments to their friends, like: “I just ate and enormous bowl of broccoli!” or whatever. But that isn’t the point. Nowadays, Twitter offers you a chance to connect to valuable information and potential clients. You won’t realize this at first, because it takes a while to build the community, so give yourself a bit to figure it out.

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How Social Media is Changing Customer Service

What once often resulted in 30 minutes of bad hold music, or 15 minutes spent in a line at your favorite store, has nearly become a thing of the past. Companies’ of all sizes are changing customer service efforts and the ways they help you. It’s been a long time since we’ve had to be patient [...]

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When Should You Start Using Social Media For Your Business?

The process of starting up a small business is definitely a meticulous one. Developing a marketing strategy, alone, is a feat. Is there a “right time” to begin using social media to build a web presence? The answer is: NOW. The quicker you can establish yourself, virtually, the wider your market will be.  Putting your business into [...]

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Why People Follow You on Twitter or Fan you on Facebook

Twitter and Facebook are now primary sources of information for brands these days. No longer are customers looking just to company websites to find out about a company, but sometimes even first to Twitter and Facebook.  For small business owners like you, who are venturing into Twitter and Facebook to market your business, it is [...]

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Twitter Nearly Doubled This Cafe’s Business

There are some social media success stories that just make so much sense that you have to ask yourself, why didn’t I think of that? I read recently on a blog by Mr. Tweet about a Houston based cafe that nearly doubled it’s business using Twitter. And the best part about it was [...]

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The Business Benefits of Social Media Are Tremendous

An interview with Diane Wallace of Snapfactory. If you are looking for inspiration in the world of social media for business, then look no further. Diane’s story is amazing, not only for the success it created with her photography studio, but also for the way she approaches social media.

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