Social Media Marketing for Entrepreneurs and Small Business

Social Media Best Practices for Small Business

There are many social media tools out there for small business, ranging from blogs, microblogs, forums and messageboards, video sites, photo sharing sites and more.  The plethora of social media options is enough to make any small business owner confused as to which social media platforms to focus on. In every marketing campaign, whether it [...]

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Social Media For Small Business Case Studies

Much of the social media successes we read about online are about big brands and corporations who have winged it in social media and made a huge success. We talked about how Ford Fiesta increased their car sales by having a social media savvy group of people test out their product and talk about their [...]

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What Can Practical Social Media Do For Business?

Your social media campaign should be guided by solid business goals, just like your company. This will ensure that everything you do in social media provides a direct return on investment to your business. What is surprising is that only two goals (Search Engine Rankings and gaining more Visibility) make the list for most entrepreneurs.

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Local Entrepreneur Gets Noticed by Architectural Digest

The next day I went into Google, did the key word analytics, changed the tag words in my website and signed up and posted the local search. Started a twitter account and posted 1 message.... BAM, a week later I get an email from the Conde Nast publication Architectural Digest in Russia.

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Twitter Nearly Doubled This Cafe’s Business

There are some social media success stories that just make so much sense that you have to ask yourself, why didn’t I think of that? I read recently on a blog by Mr. Tweet about a Houston based cafe that nearly doubled it’s business using Twitter. And the best part about it was [...]

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The Business Benefits of Social Media Are Tremendous

An interview with Diane Wallace of Snapfactory. If you are looking for inspiration in the world of social media for business, then look no further. Diane’s story is amazing, not only for the success it created with her photography studio, but also for the way she approaches social media.

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