Much of the social media successes we read about online are about big brands and corporations who have winged it in social media and made a huge success. We talked about how Ford Fiesta increased their car sales by having a social media savvy group of people test out their product and talk about their [...]
Continue reading...8. December 2009
There has been much talk about the “Ford Fiesta Movement”, a classic example of how a big brand utilized social media innovatively with zero budget, and with a huge ROI (even if the investment was merely time and effort.) The Ford Fiesta is a European car that will be sold in the U.S by Ford [...]
Continue reading...9. October 2009
Twitter started out as a microblogging service, where people would put up status updates that would answer the question, “What are you doing right now?” Twitter recently changed their tagline to “Join the conversation,” because indeed, since Twitter was created in 2006, it has evolved. It is now being used as a primary source of [...]
Continue reading...14. June 2009
The next day I went into Google, did the key word analytics, changed the tag words in my website and signed up and posted the local search. Started a twitter account and posted 1 message…. BAM, a week later I get an email from the Conde Nast publication Architectural Digest in Russia.
Continue reading...5. May 2009
There are some social media success stories that just make so much sense that you have to ask yourself, why didn’t I think of that? I read recently on a blog by Mr. Tweet about a Houston based cafe that nearly doubled it’s business using Twitter. And the best part about it was [...]
Continue reading...4. May 2009
An interview with Diane Wallace of Snapfactory. If you are looking for inspiration in the world of social media for business, then look no further. Diane’s story is amazing, not only for the success it created with her photography studio, but also for the way she approaches social media.
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19. January 2010
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