Social Media Marketing for Small Business Entrepreneurs

What’s All This Buzz About Twitter Lists?

There is much buzz right now about “Twitter Lists”, a new feature that Twitter has recently created, to help people organize people they follow on Twitter, since many Twitter users follow many people who tweet about different topics and disciplines. On the upper right hand corner after your number of followers, you’ll see a number [...]

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The Importance of Keywords

For most of you who have looked into Social Media Marketing for Small Business, you might have heard of the word “SEO”. SEO is an abbreviation for Search Engine Optimization. Small business owners/webmasters “optimize” their websites so that they are more search engine friendly – read, so that they will turn up ideally, on the [...]

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Customers Want To Hear What You Have To Say In Social Media

One real issue in “diving” in the social media space is not wanting to come off as a “shameless self promoter.”  Americans, on the average, are exposed to about 247 commercial messages a day, according to the Consumer Reports Website. It is only logical to assume that consumers might not want to hear what you [...]

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Why A Social Media Strategy Is More Powerful Than You Might Ever Imagine

It can be very hard to have a complete vision of what a social media campaign can do for you without having lived it. So we thought that it was time to put our own story together so that you could see how it all works synergistically in powerful ways.
Prior to getting into the details, it is important to point out the lessons learned so that they can be identified and provide a greater level of understanding of why certain activities were undertaken.

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